Brand Overhaul: Online Financial Management
Logo, Brochure, Website, Business Card, PPT, Brand Guidelines, Premiums
Yodlee created the industry’s first financial cloud for global money management, powering services for the top financial institutions and millions of consumers.
Objective
Create a compelling and functional visual identity system for Yodlee that reflects its refreshed brand strategy and leadership position, brings the brand look up to date, and separates it from its competitors.
Target Audience
Financial Institutions, Consumers, Developers.
Main Message
We build simple, easy solutions that enable our customers to see and manage their full financial picture.
Our Solution
Imagery was carefully selected to convey the beauty of transparency and clarity in their business, showing Yodlee as the engine inside that makes the complex simple.
